Thursday, January 28, 2016

Overcoming Growth Obstacles: ClassPass' Founder on Building One of the Hottest Fitness Startups [Podcast]

When Payal Kadakia quit her job at Warner Music Group, she didn't have a backup plan. All she knew was she wasn't happy in her current job -- and she needed to do something about it. 

She spent several weeks trying to figure out what that something would be. After much soul-searching, she finally landed on her big idea: a fitness search engine that would surface new classes in your area. 



via HubSpot Marketing Blog http://bitly.com/1SdhJBe

Wednesday, January 27, 2016

The 10 Most Common Interview Questions (And How to Answer Them Perfectly)

Where do you see yourself in five years?

That question is, as HubSpot recruiter Emily MacIntyre puts it, "so boring." 

But love 'em or hate 'em, those tried-and-true interview questions still make their way into even seasoned interviewers' candidate conversations.



via HubSpot Marketing Blog http://bitly.com/1QCr6bW

Getting Inbound Buy-In from Your Media Sales Team

Any marketer will tell you: happy salespeople are the currency of a job well-done. When you bring awesome leads to your account reps, you make their jobs infinitely easier. Instead of weeding through mismatched prospects, they can focus on closing deals with solid fits. This efficiency is especially important in the media world where established sources of revenue are waning, and publishers are needing to get creative in how they’re keeping their businesses alive.



via HubSpot Marketing Blog http://bitly.com/1QCr3gv

Struggling With Impostor Syndrome? 9 Ways to Deal With It (Before It Hinders Your Success)

"I got lucky."

"I don't belong here."

"I'm a fraud, and it's just a matter of time before everyone finds out."



via HubSpot Marketing Blog http://bitly.com/1OORDQU

Mumbai Police is winning hearts with its witty tweets

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Since joining Twitter in December, Mumbai Police has been steadily wining Twitter with its witty 140-character wordplay. Over the last months, its accounts have tweeted public service messages on issues such as cyber stalking, traffic safety and an anti-drugs campaign, but with a dose of humour.

The tweets make clever use of puns, hashtags, as well as memes like 'Be Like Bill' to get attention. The tweets sent out by Mumbai Police chief Ahmad Javed also makes frequent use of funny one-liners. The two handles @MumbaiPolice and @CPMumbaiPolice are being handled by a private Mumbai-based digital agency Trivone for the first three months, which is also training a team of police officials in Twitter. Read more...

More about Twitter, India, Social Media, Mumbai, and Mumbai Police

via Social Media http://on.mash.to/23sD3WN