Native advertising, sponsored content that appears within the context of the online user experience, is changing the game of online revenue generation. The concept is so fluid and so controversial that even industry insiders can't agree on exactly what constitutes native advertising let alone what standards it should comply with.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/ritu-pant/1920061/state-native-advertising-2014
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/ritu-pant/1920061/state-native-advertising-2014
No comments:
Post a Comment