There are a lot of key components that go into building a successful Facebook app including design, functionability, and user engagement. We reached out to four industry experts who have been building Facebook apps since they first became popular in 2010 and asked them to give us their advice for building engaging Facebook apps. Their best practices are for general app building and apply to any business owner who is looking to create apps for a Facebook Page.

via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/jim-belosic/1902091/top-professionals-best-practices-building-custom-facebook-apps
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/jim-belosic/1902091/top-professionals-best-practices-building-custom-facebook-apps
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