Monday, December 9, 2013

7 B2B Buying Behavior Trends to Watch in 2014

My conversations with B2B marketing and sales leaders are indicating it will be tougher for B2B marketing and sales to keep pace in both customer acquisition and retention.Trends suggest buyers are more inclusive, collaborative, and discerning than ever before. New technologies are opening up the floodgates on purchase decisions.

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/tonyzambito/1982881/7-b2b-buying-behavior-trends-watch-2014

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