The three components of viral content are preparation, opportunity, and luck. The preparation done now significantly improves your chances to capitalize on sharing opportunities during the Super Bowl. There’s no way to know in advance that there will be a blackout or someone will show up in an oversized hat.
via Social Media Today - The world's best thinkers on social media http://ift.tt/Me8Y9W
via Social Media Today - The world's best thinkers on social media http://ift.tt/Me8Y9W
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