In the midst of last year’s holiday shopping madness, IBM’s Jay Henderson wrote a super detailed post on his company’s Smarter Planet blog about how social media affects holiday shopping. He concluded that social media isn’t just “another channel to have a personalized dialog with a consumer.”

via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/jim-belosic/2006806/10-perfectly-crafted-facebook-status-updates-for-holiday-season
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/jim-belosic/2006806/10-perfectly-crafted-facebook-status-updates-for-holiday-season
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