Tuesday, December 17, 2013

PR Outreach Test Case: News Versus Announcement

You may have heard some negative pundits say, “PR is dead, let’s mourn the passing and get on with digital marketing.” Well, as far as I can tell down here in the PR trenches, all that’s happened is a shuffling of tasks and responsibilities. A nice little tool called Press King will help me show how this is so.

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/philbutler/2009136/pr-outreach-test-case-news-versus-announcement

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