Thursday, December 12, 2013

The Dangers of Viral Content When Facebook Is the Gatekeeper

While recent data shows that Upworthy has quickly become a viral content powerhouse, racking up 75,000 total Facebook interactions (Shares, Likes, Recommends) per post in the month of November, over-reliance on Facebook as a distribution channel means an uncertain future for some online publishers.

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/ron-mashate/1999906/dangers-viral-content-when-facebook-gatekeeper

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