As we enter 2014, advertising is shifting in many ways. One thing that is not changing, however, is ads themselves. Consumers are exposed to hundreds of ads per day across several touch points. Unfortunately, the majority of those ads are still of no interest to the consumer.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/gurbaksh-chahal/2041621/2014-year-advertising-gets-personal
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/gurbaksh-chahal/2041621/2014-year-advertising-gets-personal
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