Just before the holidays, I caught up with Jay Bartlett in our New York studio to talk about the digital transformation of one of the world’s most venerable brands, Xerox. In this interview, we cover what’s happening in B2B marketing with data, measurement, and conversions.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/robin-carey/2055951/big-brand-theory-jay-bartlett-xerox-talks-b2b-marketing-video
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/robin-carey/2055951/big-brand-theory-jay-bartlett-xerox-talks-b2b-marketing-video
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