Monday, January 20, 2014

Content Shock: Why Earned Media (Not Quality Content) Will Save Content Marketing

What is content shock? Content shock introduces basic economics into content marketing. There are a finite number of people in the world, and they can consume only so much content. And the content developed by marketers shows no signs of slowing down.

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via Social Media Today - The world's best thinkers on social media http://ift.tt/1e7j6Ip

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