Early adopters of Snapchat will need to think a little differently if they are going to analyze engagement with their customers and discover how effective their Snapchat marketing is, because right now there's no official way to do that. Here is one strategy that you can use to measure Snapchat ROI.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/andrewmacarthy/2052331/how-manage-and-track-customers-snapchat-snapchat-marketing-roi
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/andrewmacarthy/2052331/how-manage-and-track-customers-snapchat-snapchat-marketing-roi
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