Up to now, employee engagement was how most organizations empowered brand advocacy, and it was a manual process. You had to hire SMEs, secure space, get enough broadband to support a room full of concurrent users and teach key concepts, how-to mechanics and best practices.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/ericschwartzman/2039226/how-turn-employees-social-media-advocates-while-you-sleep
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/ericschwartzman/2039226/how-turn-employees-social-media-advocates-while-you-sleep
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