What goes on out there when we use the social web to communicate about our product, improve our organisation’s marketing or connect with our potential target? After a year spent observing, analysing and measuring actions and cross-referencing behaviours, this is the pattern that I’ve seen repeated the most.

via Social Media Today - The world's best thinkers on social media http://ift.tt/1dUFY34
via Social Media Today - The world's best thinkers on social media http://ift.tt/1dUFY34
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