If you’re relying only on inbound marketing and leads today, you will soon reach a point at which you can no longer effectively scale your business. Why? Because as wonderful and cost-effective as inbound leads are, you have little control over the qualification of those leads.

via Social Media Today - The world's best thinkers on social media http://ift.tt/1iV8kJQ
via Social Media Today - The world's best thinkers on social media http://ift.tt/1iV8kJQ
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