Monday, January 13, 2014

The Big Brand Theory: Transamerica and the Art of Influence

Gungormez, enterprise director of social media strategy of Transamerica, had a brainstorm: to create a platform that identified influential and reliable sources of financial information in social media. With such a resource people would be able to discover and follow the Twitter accounts of reliable sources of financial services information.

read more






via Social Media Today - The world's best thinkers on social media http://ift.tt/KeOTir

No comments:

Post a Comment