Now that brands can email their followers on Google+, something that Facebook doesn't allow them to, it opens up a whole new avenue for marketers to explore. Google was probably feeling the burden of losing out to other social media platforms, and decided to re-work its strategy for 2014.

via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/sanchitkhera7/2064111/why-google-will-demand-our-attention-2014
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/sanchitkhera7/2064111/why-google-will-demand-our-attention-2014
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