6 Tactics to Initiate a Conversation on Social Media

For a medium that is supposed to be intrinsically social, much time can be spent on social media without having meaningful conversations. This is particularly so for businesses and brands, where many use social media platforms not necessarily to be social, but to broadcast their message.

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via Social Media Today - The world's best thinkers on social media http://ift.tt/1hhHc6R