One of the most powerful editorial tools we have as PR professionals is writing and placing guest blog posts on behalf of our clients or employer. And you don’t need a blog of your own to do it. I’ve been running into one specific misunderstanding about blogging over and over this month – and I think it’s especially important to clarify.

via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/carriemorgan/2044321/how-blog-when-you-don-t-have-your-own-blog-or-client
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/carriemorgan/2044321/how-blog-when-you-don-t-have-your-own-blog-or-client
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