Even though we all intuitively know numbers don’t matter, it’s hard for clients and bosses to pay for something that takes time. They want to see lots of things happening – news releases written, Facebook fans increasing, videos being produced. Remember, you are the expert. You do this every, single day. You are talking to human beings.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/ginidietrich/2044616/traditional-pr-alone-cannot-create-conversions
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/ginidietrich/2044616/traditional-pr-alone-cannot-create-conversions
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