Tips for Working With Blogger Advocates [Infographic]

Want to work with blogger advocates to spread the news about your brand? Here's what you need to know. Read the full article at MarketingProfs



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9 Facebook Pages You Won't Believe Have Millions of Likes

We all "like" Facebook Pages for two main reasons: to show support and to get news. It makes sense, then, that some pages have more likes than others.

What doesn't make sense is the arbitrary way in which the Facebook community decides which pages to like and which to ignore. For every "I F*cking Love Science" providing useful and interesting information regularly, there are dozens of pages with just as many likes that provide much less intriguing content.

See also: 9 Excellent Facebook Pages You Should 'Like'

We've gathered a handful of pages that the community has determined worthy of millions of likes. This isn't to say that these pages are useless (though a few are), but it's still interesting to wonder what makes a digital crowd matching that of Yemen's entire population gather to support Skittles. Read more...

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9 Amazing Artists to Follow on Twitter

Today's artists aren't limited to creating with paint or clay. Many of the most inventive people in the art world are thinking on a much larger scale and using unexpected materials in their work. And the best thing is that you can find many of them sharing their unique views of the world 140 characters at a time on Twitter

These nine people aren't just artists. They're also illustrators, authors, designers, speakers, bloggers and activists. They're great examples of how the art universe has expanded beyond museum and gallery walls to encompass many other disciplines. You may find yourself thinking about art and what it can be in brand new ways thanks to these folks Read more...

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Social Media Saves Stranded Drivers in Atlanta

Nearly 1,000 wrecks and impassable roads left hundreds of thousands of people stranded overnight in their cars, many without food and water (my brother and many friends among them). Others abandoned their cars – or ran out of gas – and walked for miles in ice and snow to safety.

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SEO vs. SMM: What's More Important for Small Business Internet Marketing

The buzz around social media has been around for nearly half a decade now. In some cases, businesses that had a huge following on Facebook did in fact manage to translate that popularity in real world success. But is it as important as an effective search engine strategy (SEO or SEM)?

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8 Ways to Incorporate Valentine’s Day into Your Social Media Strategy

If you’re feeling especially bold, you can take a page from Krispy Kreme and try to “match up” customers for Valentine’s Day. The donut maker hosted a so-called “Love Roulette” on its Facebook page that paired up people based on what they “rolled” in the roulette wheel. You could also try matchmaking for Twitter users based on the similarities in their profiles.

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From Friend to Convert: The New Role of Facebook in Mormon Missions

The woman that he was trying to reach almost never picked up her phone, and she lived more than 50 miles away. Plus, he had to watch his gas mileage. So Brandon Gonzales, a then-20-year-old missionary for the Church of Jesus Christ and Latter-Day Saints, stationed in Slatington, Pa., looked her up on Facebook. The young Mormon found that she was almost always free to chat online in the mornings, and soon they were chatting every day. He would send her links to church videos and sermons that explained aspects of Mormon faith, family life, or church theology.

This was 2010, and, as far as most Mormons knew, what he was doing was completely forbidden. Read more...

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