Wednesday, May 27, 2015

Copywriting Lessons From BuzzFeed's Worst Headlines [New Data]

As more and more people begin to publish online, more channels and content will be competing for your audience’s attention. A great headline is one of the most effective ways to break through the noise -- it has the potential to increase a post's traffic by 500%. So how do you write a headline that drives that kind of results for you?

Search for “how to write the best headline” and you’ll find many articles promising a blog title formula that will garner the most page views and shares.



via HubSpot Marketing Blog http://bitly.com/1AtlP0F

Tuesday, May 26, 2015

Teens are trying to summon demons using pencils and a hashtag

Pizza Hut is involved in a weird open relationship with meat pies

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Meat pie meets pizza pie in the newest heart-attack-inducing indulgence from Pizza Hut Australia

The pizza company has recently partnered with Four'N Twenty, the beloved Australian meat pie, to create the Four'N Twenty Stuffed Crust Pizza. Instead of the usual stuffed crust, the pizza is bordered by tiny Four'N Twenty pies. Because if you've ever eaten a stuffed crust pizza, you've probably thought to yourself "Gee, I wish I had a meat pie to go with this."

The launch of the new pie was announced on Tuesday. Pizza Hut's Fatima Syed said in a statement that "Aussies love pizza and we love pies, so in a world first we've brought these two legendary foods together in the crust, the perfect combination for the heart of the footy season." Read more...

More about Social Media, Pizza Hut, Relationship, Pizza, and Pie

via Social Media http://on.mash.to/1cY5FRK

How to Create a Collaborative Work Environment [Infographic]

Whiteboards, screwdrivers, wires, and scraps from rubber tires all live as one in the Google Garage. 

What's the Google Garage, you ask? It's a "commons where Googlers can come together from across the company and learn, create, and make," says program manager Mamie Rheingold.



via HubSpot Marketing Blog http://bitly.com/1J2MVNd

38 Essential Website Redesign Terms You Need to Know

Every industry has its buzzwords, and web design is no different. If your head is spinning from seemingly endless jargon, or if you’re getting ready to redesign your company website and want to inform yourself on the most common technical terms in modern web design, then this is the list for you.

Here are 37 of the most popular technical terms and buzzwords we hear (or use) as we do website redesigns, organized from A to Z. Do you see one you’ve heard lately on this list?



via HubSpot Marketing Blog http://bitly.com/1KkEU50

Your Guide to Starting a Successful Inbound Marketing Career [Free Kit]

"Find a job," they said. "It'll be easy," they said.

Ahh, if only. For most of us, though, finding a job is pretty darn difficult -- especially one we're passionate about.

It doesn't help that competition is on a global scale. Jobvite found that 69% of all HR recruiters expect hiring to become more competitive in 2015, especially regarding social recruiting on LinkedIn and Facebook.



via HubSpot Marketing Blog http://bitly.com/1IXJ9Gx

Monday, May 25, 2015

5 Simple Ways to Optimize Your Website for Lead Generation

Optimizing your website to generate leads is a no-brainer. But it's not as simple as throwing a "click here" button on your home page and watching the leads pour in. (Unfortunately.)

Instead, marketers and designs need to take a more strategic approach. In this post, we'll go over some quick ways you can optimize your website for lead generation that actually work.



via HubSpot Marketing Blog http://bitly.com/1RhwteZ