Thursday, October 29, 2015

5 Tips to Help Make a Killer Marketing Video

Creating a video (or video series) to help market your product or service is a no-brainer. It's an easy, shareable way to communicate your company's core message.

Chances are though, you don’t have the in-house resources to create a clip or much time to waste on learning video editing software yourself.



via HubSpot Marketing Blog http://bitly.com/1WjP7bY

Setting Your Publishing App Up For Success

So you’ve just invested time, money, and a lot of faith in a new publishing app. If all goes as planned, it’ll increase content consumption, give you a new channel for advertisers, and build loyalty among your readers. But what about getting people to use it in the first place? Just because you build it, doesn’t mean they will come.



via HubSpot Marketing Blog http://bitly.com/1PW9Nl8

Most Websites Are Failing Optimization 101. Is Yours? [New Data]

Chances are, your website's performance is high on your list of priorities. It's an asset that works around the clock to draw in visitor, convert them, and help you hit your goals, after all. 

But have you ever stopped to wonder how your website stacks up when it comes to performance, mobile optimization, SEO, or security?



via HubSpot Marketing Blog http://bitly.com/1RfKFEG

Wednesday, October 28, 2015

Facebook just made it easier to share content from other apps

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Facebook is redesigning the way its iOS users share content from third-party apps inside of Facebook.

The social network showed off a new share extension for iOS Wednesday that makes it easier for people to control what they are sharing and who they share updates with

Share extensions are used by third-party apps to allow their users to share content back to Facebook. While this functionality has existed within iOS for some time, the experience up until now hasn't always been great, Facebook product manager Alyssa Levitz explained Read more...

More about Facebook, Social Media, Tech, Apps Software, and Apps And Software

via Social Media http://on.mash.to/1PVsSUG

10 Instagram video posts filled with your favorite things

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Candy, flowers and mounds of garlic. These are a few of your favorite things!

Last week, we challenged you to fill the frame up with your favorite things in a photo or videoMashable and SanDisk brought you this challenge as part of their new line of mobile flash drives that will help free up the memory space on your phone

This is the first time we integrated video into our challenge and the results blew us away! Below are some of our favorites from your submissions.










Read more...

More about Instagram, Social Media, Mashable Photo Challenge, Supported, and Community Challenge

via Social Media http://on.mash.to/1Sa0JZd

Now you can use emoji to look up cat videos on YouTube

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In a move that makes it possible to seamlessly combine your love of emoji with adorable animal videos, a group of researchers has built a prototype of a search engine that uses the tiny icons to search videos.

Called Emoji2Video, the search engine was made by researchers at the University of Amsterdam and Qualcomm Research as a way to show how emoji can be used to give a dense, easy-to-understand representation of what's happening in images and videos — something that you can comprehend no matter what language you speak, or whether or not you can read.

Visitors to the site can click on one or more emoji from a curated list of 385 (the current full list curated by a group called the Unicode Consortium contains nearly 1,300 of them, but the researchers excluded ones they didn't think would be that relevant to video searches, like symbols and numbers, and ones that were somewhat duplicative)The pictograms you choose will be used to search a data set of 45,000 YouTube videos for relevant matches. Read more...

More about Youtube, Search Engine, Images, Computing, and Cat Videos

via Social Media http://on.mash.to/1OZpWal

How to Create an Effective Sales and Marketing SLA

The alignment of an organization’s sales and marketing efforts is a crucial strategic imperative for companies that desire sustainable growth. Despite the evidence of improved business performance, it’s still a rarity to find an organization that has and maintains full alignment. The good news is that the issue is getting far more attention than ever before, and more organizations are making progress.



via HubSpot Marketing Blog http://bitly.com/1XyL3ls