Chances are thousands of prospective students and parents visit your website each year. Perhaps hundreds of them fill out a form to learn more about applying to your school.
Great - now you can market to them. But, not all prospective students are the same and nor should your emails be that way.
Founded in 2012 by Twitter co-founder Evan Williams, Medium is quickly becoming one of the world's most popular websites. According to Alexa, Medium.com has risen nearly 100 spots in the past three months alone to become the world's 372nd most-visited site. (If you're not impressed, remember that there are more than 1 billion websites currently in existence).
Comedian Jen Kirk turned her Twitter account into a platform for women to share their harrowing stories about street harassment on Tuesday.
Kirkman, who has 175,000 followers, has been performing in Melbourne, Australia, and said she encountered a group of men at 11 p.m. who called her a "bitch" for not answering when they said she was wearing a nice coat.
Her tweet about the incident garnered sexist responses from some men, but many women shared their sympathy and snippets of past similar experiences. It wasn't long before Kirkman began retweeting those stories, which collectively demonstrate how street and sexual harassment are pervasive and insidious. Read more...
NEW YORK — Justin Bieber was calling. Well, FaceTime-ing, to be exact.
It had all been a blur. Bieber had sent a cryptic Instagram DM that succinctly read, “text me,” followed by his phone number without any other context. Two seconds later, the phone was ringing.
What could he possibly want?
“Why is Justin Bieber FaceTime-ing me?” Elliot Tebele, the guy on the other end of the phone, yelped. He and his wife, Jessica Tebele, were leisurely driving uptown in New York City when Bieber disrupted the day.
Bieber wasn’t specifically looking for Elliot, per se, rather, his popular alter ego FuckJerry. He’s best known as the popular Instagram curator of memes ranging from Pepe the Frog to Netflix and Chill. With over 8.5 million followers and counting, the handle has amassed a cult following and notoriety. Even celebrities like Calvin Harris to every Kardashian and Jenner is a follower. Read more...
More about Fashion, Social Media, Memes, Instagram, and LifestyleFundraisers are great opportunities to raise money, right? Wrong—well, sort of wrong.
Often hosted just a few times a year, these races, picnics, galas, and more are great opportunities for nonprofit marketers to learn more about their communities, members, and donors. Rather than chasing down your website visitors to complete sample surveys or connect with your team over the phone, you can have a good old fashioned conversation.
When you're an email marketer, your to-do list often looks like this: Generate opt-in leads, segment your lists, set up lead nurturing workflows, draft clear and concise email copy, check your emails for deliverability, optimize for plain text and HTML, and so on.
Geez ... isn't there any fun in email marketing anymore?
"Never let schooling interfere with the tech startup you're running out of your dorm room." - Mark Twain
Admittedly I may have taken a few artistic liberties with the Mark Twain quote above, but the underlying sentiment remains: When it comes to learning -- to amassing the knowledge you need to be successful in life -- formal education isn't always the best option.
