Thursday, July 23, 2015
How to Get a Personalized Assessment of Your Website [Free Tool]
Back in 2007, we launched a tool called Website Grader. Since then, it's evaluated 4 million websites, helping many businesses identify website optimization opportunities.
But a lot has changed since 2007. Websites have changed significantly in terms of design, functionality, and purpose. So, to continue to be helpful, Website Grader needed to change, too.
via HubSpot Marketing Blog http://bitly.com/1CWODiN
Big Best Buy Blunder: $200 Gift Cards for $15
Best Buy owes Amazon a lot of gratitude right about now. Because of the hype surrounding Prime Day, most blogs and news outlets were too busy writing about tepid deals from Amazon to notice the red-hot deal Best Buy accidentally offered. Yes, the world was too busy complaining about granny panties on sale at 6:00 am to notice that Best Buy was selling $200 gift cards for only $15.
via HubSpot Marketing Blog http://bitly.com/1HTYUJu
Publishers: Stop Sending Terrible Emails
The dreaded “unsubscribe” metric. Taming this number is vital for maintaining a healthy contact list to use for promoting your own products or those of potential advertisers. Unfortunately, often times the more emails you send out, the more this number goes up.
via HubSpot Marketing Blog http://bitly.com/1HTYUJq
Disrupting the 100-Year-Old Shaving Industry: Inside One Startup's Strategy [Podcast]
Great entrepreneurs tend to gravitate toward the hard challenges.
That's exactly Jeff Raider did when he started Harry's, a company that sells razors, blades, and shaving gel right from their website.
Not only is shaving an industry that's over 100 years old and rarely sees big innovation, but Jeff was also up against some big incumbents with deep pockets and intellectual property rights that could easily stifle innovation.
via HubSpot Marketing Blog http://bitly.com/1SDTkjy
Wednesday, July 22, 2015
Twitter says sorry for frat-themed party thrown at its headquarters
Twitter is in trouble again
The social network apologized for throwing a frat-house-themed party on Tuesday at its San Francisco headquarters, reportedly for its revenue team. An image tweeted by an employee revealed part of the offices had been decked out with pyramids of red Dixie cups, dozens of pizza boxes, a beer keg and the sign "Twitter Frat House" written in Greek
The Twitter employee pulled the image soon afterward but not before the organization Global Women in Tech captured it and re-tweeted it from their account for more folks to see Read more...
More about Social, Twitter, Corporate, and Social Mediavia Social Media http://on.mash.to/1Vxr72b
Turkey briefly blocks Twitter to prevent images of bombing
Turkey has allowed access to Twitter again after shortly blocking it on Wednesday to prevent the broadcast of images from Monday's bombing that killed 32 people.
The ban was lifted after Twitter complied with a local court ruling, deleting tweets with images of the bombing's aftermath.
Officials had raised concerns that the bombing in the town of Suruc is part of a campaign of retaliation by the Islamic State group for a recent crackdown on its operations in the country.
Turkish officials say they have detained more than 500 people suspected of working with IS in the last six months. Officials say an operation this month netted 21 terrorism suspects in an investigation of recruitment networks in multiple parts of the country. Read more...
More about Twitter, Social Media, Turkey, Ban, and Us Worldvia Social Media http://on.mash.to/1JxyLjT