Nikon wanted to do something a little different during Warner Music Group’s 2013 SXSW Music Residency this summer. So rather than just record all of the great musical performances, they put the camera into the hands of their fans. The attendees at SXSW tend to be ahead of the curve when it comes to music and tech.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/jennasd/1888386/3-top-influencer-marketing-campaigns-2013-and-lessons-every-marketer-can-learn-them
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/jennasd/1888386/3-top-influencer-marketing-campaigns-2013-and-lessons-every-marketer-can-learn-them
No comments:
Post a Comment