Just a few months ago, Twitter began testing a "TV Trending" feature. And why wouldn't they? Over the last year, more and more people reached for some sort of "second screen" device while watching their favorite programs. According to Business Insider, 88 percent of consumers use mobile as a second screen while watching TV.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/redpepperland/1880871/navigating-tv-twitterverse-one-tweet-time
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/redpepperland/1880871/navigating-tv-twitterverse-one-tweet-time
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