Friday, November 22, 2013

Socially Stephanie: Social Media Metrics and Reporting

"Dear Socially Stephanie: I am a community manager for a music technology company. I have stood firm in my belief that engagement/engagement rates were the most important measurement to track. Now, I am having doubts. Is brand engagement still the best metric to use for social media reporting?"

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/Socially_Stephanie/social-media-metrics-and-reporting

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