What is one of the most valuable aspects of a member-based, nonprofit organization? Do you have a guess?
It’s the member database.
I’ve been part of the nonprofit world for many years, and even now in my position at a digital agency, I help nonprofits build website and marketing campaigns. So, I know that the member and donor database is immensely important to an organization.
via HubSpot Marketing Blog http://bitly.com/1D48F9W
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