Baby Boomers Are Already On Board with Social Media, Are You?

Baby Boomers are already on board with social media are you? There’s a lot of attention paid to how generation Y likes to shop and how marketers can target this group using social media and developing mobile solutions. But how do you target a less thought of group like Baby Boomers using social media in an effort to gain their loyalty?

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/diana-neal/1878291/baby-boomers-are-already-board-social-media-are-you