Thursday, December 3, 2015

Conquering the Free Shipping Conundrum: How to Make Money Without Forfeiting Margins

Millennials are discount-hungry. Blame it on the economy in which they launched their careers or attribute it to their digitally savvy shopping habits. Either way, a new report from Mindshare North America shows that this generation will do just about anything to buy goods at the lowest possible cost. Just look at these stats for proof:

  • 47% of millennials will purposely leave items in their shopping cart in hopes that the retailer will reach out with a promotion. 


via HubSpot Marketing Blog http://bitly.com/1Nr9OIx

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