The Anatomy of a Successful Marketing Campaign [SlideShare]

Have you ever seen a particularly genius marketing campaign and thought to yourself, "Wow, why didn't I think of that?"

When Oreo shipped that timely Super Bowl blackout tweet, you could practically hear the collective sigh of envious marketers everywhere. Other great marketing campaigns -- like Dove's "Real Beauty" campaign or Old Spice's "The Man Your Man Could Smell Like" -- garnered similar reactions.

via HubSpot Marketing Blog http://bitly.com/1NfGwwP