Friday, November 8, 2013

How to Build an Effective Content Marketing Plan

According to a report, content marketing is on the rise, with 93% of marketers using content marketing, compared to 91% last year. For most, this is not all that surprising. Here’s where things get interesting: Of the marketers who consider themselves ineffective at content marketing, 84% have no documented content marketing strategy.

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/mike-sweeney/1899161/how-build-effective-content-marketing-plan

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