Wednesday, April 30, 2014

How Twitter's Engagement Growth Has Changed Over Two Years

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Twitter released its first quarter earnings report for 2014 on Tuesday, and while the social-media company beat its own earnings and revenue estimates, it failed to meet Wall Street's expectations.


Timeline views, Twitter's preferred metric for engagement, saw a 15% year-over-year growth in the first quarter, according to the report. However, the company reported a larger growth — 26% year-over-year — in the fourth quarter of 2013.



The following chart, created by Statista, illustrates how Twitter's year-over-year growth in timeline views has changed since the first quarter of 2012. Read more...


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