Your friends actually do care what you think — or at least Facebook assumes they do
You may have noticed a relatively new feature on Facebook lately that allows users to ask friends for recommendations or share their own thoughts on topics like movies, TV shows and books with those who ask. You may have missed it when it first rolled out a few months ago; it was a quiet rollout that didn't get the usual attention that a new Facebook feature often generates
When a user visits a friend's profile and that friend has specified certain "favorites" along the lefthand side of said profile, a new button lets users "ask" that friend for a recommendation. Facebook first started testing the feature in late 2013. Read more...
More about Facebook, Recommendation, Social Media, and Ask A Friend
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