Thursday, July 3, 2014

Wait for It... Twitter Collectively Holds Its Breath in World Cup Shootouts

Brazil1

The moment of anticipation between when the World Cup referee blows the whistle and when the player takes his shot is one of those rare times in sports when just about everyone is holding their breath.


And, as it turns out on Twitter, holding their tweets. Data from Twitter highlights how activity ebbs and flows dramatically during shootouts, with users glued to the game and launching a storm of tweets as soon as the shot flies



Twitter published the findings on Thursday in blog post in which it announced that the "highest single-minute activity" of the World Cup so far reached 388,985 tweets per minute on Saturday — right after the penalty kick that put Brazil over Chile and into the next round. Read more...


More about Twitter, Soccer, World Cup, Social Media, and Sports



via Social Media http://on.mash.to/1qCxV0W

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