Are you a jack of all inbound trades or a master of one? If you’re looking for a new gig, recent research shows that you may be better off as the former.
According to a new study by Fractl and Moz, there’s an increasing demand for marketers with a varied skill set. The study also found that demand is high for inbound skills, with significant growth seen in the number of roles seeking social media, content marketing, and digital marketing skills. However, employers struggle to find well-rounded marketers with the technical and creative competencies needed to succeed in today’s marketing landscape.
via HubSpot Marketing Blog http://bitly.com/1ISWESn
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