Introduction to Brand Strategy: 7 Essentials for a Strong Company Brand

Let's say you've come to the difficult realization that quite frankly your brand -- if you can even call it that -- is all over the place. Or perhaps worse, you have a defined brand, but you're noticing that it just doesn't seem to mesh with who you really are and what you really do. 

Don't panic.

via HubSpot Marketing Blog http://bitly.com/1Wf64li