Your LinkedIn profile is a place for you to build your professional brand, showcase your achievements and skills, share content with other professionals, and connect with colleagues, business partners, and even potential employers.
And people will come across it in a variety of ways -- whether they're searching for employees at your company or in your industry, or they met you in person and want to remind themselves what you do or learn more about your accomplishments.
via HubSpot Marketing Blog http://bitly.com/1ZYs2gJ
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