Thursday, February 18, 2016

Snapchat for Business: How It Works, Why You Need It & How to Build a Following [Infographic]

Back when Snapchat was first released in 2011, a lot of people dismissed it as a passing fad. But with over 100 million daily active users, it's clear the app is here to stay -- and yet, many marketers are still struggling with the concept of actually using it for their businesses. (In fact, a lot of marketers are still struggling to take it seriously as a social media platform at all.)

But a huge part of Snapchat's appeal is the creativity it allows users to express, and the fact that the content disappears within ten seconds.



via HubSpot Marketing Blog http://bitly.com/1WtqhCi

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