Cartoons are powerful because they provide a shortcut to a smile. That's why businesses and publications have been using them successfully in advertising for decades. Stock photos do add impact, but it is the sharing of a smile that make cartoons an especially powerful tool.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/andertoons/1937161/why-cartoons-are-better-stock-photos-and-infographics
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/andertoons/1937161/why-cartoons-are-better-stock-photos-and-infographics
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