Singaporean politicians win and lose at social media

SINGAPORE — As Singaporeans prepare to vote next week, local politicians have been stepping up their game on social media.

When your electorate is super-connected –- as Singaporeans are -– this move is important. Particularly when the official campaigning period is so short, at a mere nine days, it’s one of the few ways voters can get a sense of who the candidates are.

See also: Why Singaporeans care about elections, even though the outcome is easy to predict

It’s something that the incumbent Prime Minister Lee Hsien Loong knows perfectly well — his social media feeds feature a beautifully curated mix of official photos and personal posts. Read more...

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