Wednesday, October 30, 2013

Forrester Slams Facebook: Where They Missed the Mark

Forrester, a research and analysis information technology company, slammed Facebook’s marketing and advertising efforts with a scathing report on Facebook’s lack of advertising follow-through. The key to Facebook advertising, and one of the reasons why we love it so much, is understanding who your audience on Facebook truly is.

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/kandice/1869126/forrester-slams-facebook-where-they-missed-mark

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