I started my content journey the same way many other marketers do: Trying to "go viral."
Some of the posts I created were “72 Content Ideas for Fill Your Pipeline” and “50% of Searches Have Never Been Made Before.” Posts like these filled me with false hope -- they got thousands of hits and brought attention to my site, but did absolutely nothing to move the needle on my company’s monthly revenue (which was still $0).
via HubSpot Marketing Blog http://bitly.com/1QSKOiD
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