Whether your performance improvement goals are related to inbound marketing, sales, or any aspect of business for that matter, choosing the proper key performance indicators (KPIs) to focus on is the first step towards measurable improvement.
As they say, what get’s measured gets improved. If you can quantify your current performance you can then begin to measure how things are improving, or diminishing, over a period of time.
But how do you choose the right KPIs to focus on for you business?
via HubSpot Marketing Blog http://bitly.com/1FiLbKV
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