Wednesday, December 25, 2013

To Tell a Compelling Brand Story: Become Part of Your Customer’s Identity

Every successful company started small, as just an idea in the founder’s head, and then came alive from there. Even though we all come from diverse backgrounds, just like our beginnings are the foundation for where we get our identity, the same is true for a company when building a brand.

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via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/smartseodesigns/2023256/tell-compelling-brand-story-become-part-your-customer-s-identity

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