Rob Palleschi, the global head of Hilton Hotels & Resorts, shared an example of a recent exchange that resulted in an opportunity to engage with a popular tweeter, @ProductPoet (118,000 followers). It resulted in his booking at a Hilton property - and a series of positive tweets and Instagram posts about Hilton.
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/Big_Brand_Theory/hilton-hotel-resorts
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/Big_Brand_Theory/hilton-hotel-resorts
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