Fellow content creators, let’s swallow a big honking reality pill together. The things customers say about our brand runs circles around the prose we produce. In this edition of Content Marketing Minds, we'll examine how to create an advocacy program about word of mouth marketing, the world's most powerful form of advertising.

via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/Content_Marketing_Minds/empowering-ultimate-content-creation-team
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/Content_Marketing_Minds/empowering-ultimate-content-creation-team
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