In professional services, relationships and referrals are the anchor of business development. In the past, those referrals were driven by geographic proximity. Today, conducting business from afar is the new norm, so how can professional services reach far-away prospects? Enter content marketing. Read the full article at MarketingProfs
via MarketingProfs Daily http://www.marketingprofs.com/articles/2013/12230/content-marketing-strategies-tear-down-geographic-barriers-to-sales
via MarketingProfs Daily http://www.marketingprofs.com/articles/2013/12230/content-marketing-strategies-tear-down-geographic-barriers-to-sales
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