The year ahead will be a tough one for marketers who insist on using traditional, faceless, mass-media forms of communication to reach their audience. Two Google changes that took place in 2013 will radically transform how search works and the quality of the search results.

via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/david-amerland/1976326/how-google-will-help-you-market-better-2014
via Social Media Today - The world's best thinkers on social media http://socialmediatoday.com/david-amerland/1976326/how-google-will-help-you-market-better-2014
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